WORLDS OF OUR WORK
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WE ARE DEVELOPERS
WORLD CONGRESS
WE ARE DEVELOPERS
WORLD CONGRESS
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SOLO Q WORLD FINAL
EINTRACHT SPANDAU
SUMMER PARTY
EINTRACHT SPANDAU
SUMMER PARTY
HOME OF INDIES
GAMESCOM
HOME OF INDIES
GAMESCOM
EPIX
GAMESCOM
EPIX
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GRÜNE WOCHE
MESSE BERLIN
GRÜNE WOCHE
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HOME OF INDIES
Indie games are the most important driving force in the games industry, right?! Fun Fact: even famous titles such as Minecraft and League of Legends, started out as indie titles, and Stardew Valley or Among Us followed them… just to name a few of them. Their success stories are no surprise, given how much heart and soul are poured into these games. Since 2022, we have been giving this passion a home and offered a joint stand in the Indie Area at gamescom. Creativity and diversity are just as important to us as HOME. Every studio is welcome as games are not curated by a jury. However, we do make sure games entering our HOME embrace inclusivity. This vibrant mix of developers ultimately coming together as a community is largely thanks to our wonderful Christiane Gehrke. With the help of a connecting Discord server, she bonds the community together and lovingly takes care of the needs of the international indie community.
EINTRACHT SPANDAU “Wo die Havel kreuzt die Spree, vom Büro aus kann man‘s sehn”: Our offices are separated by just 300 meters, but there is so much more than just a bridge across the Havel, that connects us: We supported our neighbors after the failed purchase of the Olympic Stadium with their Eintracht Spandau Summer Party at the sports complex in Staaken. The summer party is also where the origin of the infamous “Fußlol”, a mixture of soccer and League of Legends, celebrated its world premiere in front of a sold-out crowd of fans from all over Germany. But even beyond e-sports, we have plenty of reasons to celebrate! Whether it’s "Die Atzen" performing at a company party or Berlin politicians and business leaders attending the grand opening of the new office – we as “Spandauer” kick it together!
EPIX
How do you make something big even bigger and grander? Gamescom, the world's largest trade fair for video games, is bursting with superlatives. Let us add another one: In cooperation with the German Games Industry Association, Koelnmesse and Freaks 4U Gaming, we implemented the hybrid activation concept EPIX and put the icing on the cake by turning gamescom itself into a big game. Through the quests of the EPIX storyline, partners and exhibitors could be integrated and thus become a direct point of interaction for the community – gaming and questing in real life, before and at the trade fair. While our goal was to reach 40,000 active quest participations, we ended up reaching a total of 479,428 completed quests. Another superlative to add on top! We exceeded expectations by a factor of 12. Almost 50 % of all gamescom website views were attributable to EPIX, increasing the average time spent on the site to 11 minutes – 360 % longer than the average user before. This traffic is all too relatable, given that EPI and its special unit EPIX had to protect gamescom from the evil adversary Fearture.
RED BULL
League of Legends – the salty team game in which everything is mysteriously blamed on teammates or, alternatively, the opponent. Luckily, this is not an issue in the Red Bull Solo Q tournament, the world's largest 1 vs. 1 tournament in League of Legends esports where only your own performance matters. Numerous qualifying Solo Q tournaments around the globe culminated in a World Final in 2021, held in the BMW World in Munich. For many players, this is certainly a highlight in their career. That is why, in addition to the tournament, we have put together a Red Bull Experience program for the participants as part of their stay, so that they can also experience Munich outside the Howling Abyss.
GIBL
At the largest trade fair in the gaming industry, we provide the largest business area of the fair - a space within a space. It sounds like Inception, but with one small difference: this is very real. So, you can leave the spinner in your pocket: a networking lounge in the middle and bookable rooms around it, which can be personalized with your own branding. We are proud to be the largest base in the business area for our partners, covering over 1000 square meters. The gibl is our plug 'n' play solution for your business at gamescom.
DCP
The biggest stars as well as stars to be on the blue carpet and an unforgettable evening with happy award winners and outstanding speeches: As gamers, we naturally think of the German Computer Game Awards - DCP – so to speak the Oscars of the German games industry. Anyone interested in the industry's most creative innovations, which socks Uke Bosse is wearing this time around or why the audience finds confetti cannons under the seats should definitely watch the livestream. As a joint initiative of the industry and the Bundestag, the prize has been awarded since 2009 and brings together developers and politicians alike. Since 2023, we have therefore proudly supported game events GmbH in event communication and organization of the award.
GRÜNE WOCHE
How do you excite Gen Z about a traditional trade fair? We tackled this question on behalf of Messe Berlin and had the chance to design and present the Grüne Woche stage for the first time in 2024. Our answer: a great, interactive show with influencers such as Maxim, Malternativ and Doktorfroid, which we even brought into the living rooms of viewers on Twitch. And right in the middle of it all: our in-house caster and chef Mori, who made us a delicious burger from banana peels. Yes, you read that right, banana peels. With sustainability as the common denominator, we gave our audience a new, green home at the trade fair.
DDC
The premiere before the world premiere: this is the devcom Developer Conference. While the whole world looks to gamescom every year as the largest digital games trade fair in the world, game developers meet in advance at ddc: the official games developer event of gamescom and Europe's largest conference in the video games industry, which is supported by the game developer community. Among the absolute highlights of the conference are talks and discussions with outstanding speakers and industry insiders like Szymon Iwański & Filip Pierściński from CD Projekt Red, or Adrienne Law from Larian Studios, who have brought the industry award-winning titles such as Cyberpunk 2077 and Baldur's Gate 3. Together with game events GmbH, we have been taking ddc (formerly known as GDC Europe) to a whole new level every year since 2010.
IDEENEXPO
IdeenExpo, Europe's largest youth event on STEM topics, has chosen "Mach doch mal" as its motto. No wonder that experimenting and discovering are key to the experience. Since 2019, we have been creating an interactive area for career opportunities in e-sports and gaming. Given such a creative frame for the event, we take the task of discovery literally: “THE GAME” uses a uniquely designed quest log so young visitors can discover the area on their own and set their own priorities. Of course, a Free-2-Play area is a must, along with an interactive stage program where visitors can not only ask questions but also answer them. After collecting XP, loot is a well-deserved reward. Our approach of entertainment and education means that the area can be explored interactively while we provide insights into the real world through our open world at IdeenExpo.
CUP DER DÖRFER
Just two months after the Russian invasion of Ukraine, the “Cup der Dörfer” was launched in record time. The goal: humanitarian aid for Ukraine and the surrounding countries that have taken in children and families from Ukraine. In collaboration with SOS-Kinderdorf e.V., we worked with Freaks 4U Gaming to create a unique charity stream with a tournament format: Professional FIFA esports players from Germany, Switzerland and Austria on the (virtual) football pitch with studio games and informative appeals for donations. The esports athletes had to face various challenges alongside with streamers and influencers like aSmoogl. Together, they all made for an entertaining stream. Show or no show, we are proud that together we were able to help the affected children and their families. A special thanks goes to the SOS Kinderdorf e.V. and all those who diligently donated.
WE ARE DEVELOPERS
From Steve Wozniak, co-founder of Apple, to John Romero, “Father of FPS” and games such as Doom, Quake and Wolfenstein. They all meet here. With over 15,000 developers from 8,000 companies, the WeAreDevelopers World Congress is the flagship event for all developers and decision-makers in the industry. Since 2019, we have been working together to realize everything the WeAreDevelopers team and our exhibitors want on over 40,000 m², from event branding, operative management and booth creation to the optimal equipment of the areas. Snacks served by robots, a chess match versus Kasparov or a coding competition – daily business for us at the WWC. To top it all off, we simply turn the congress venue into a party floor to celebrate all the great people coming together at the event.
HOME OF INDIES
Indie games are the most important driving force in the games industry, right?! Fun Fact: even famous titles such as Minecraft and League of Legends, started out as indie titles, and Stardew Valley or Among Us followed them… just to name a few of them. Their success stories are no surprise, given how much heart and soul are poured into these games. Since 2022, we have been giving this passion a home and offered a joint stand in the Indie Area at gamescom. Creativity and diversity are just as important to us as HOME. Every studio is welcome as games are not curated by a jury. However, we do make sure games entering our HOME embrace inclusivity. This vibrant mix of developers ultimately coming together as a community is largely thanks to our wonderful Christiane Gehrke. With the help of a connecting Discord server, she bonds the community together and lovingly takes care of the needs of the international indie community.
